Music Business Theory

Your record label deserves a strong on presence. When people want to learn about something, they typically start their research on. It’s much easier to run a few Google searches than to go to the library, search through encyclopedias and directories, or even ask their friends. What does this mean? It means if you […]

Ask any piano player, and they will tell you that alternate tunings and accessories like capos are “cheating”. I just lo at these as advantages of the instrument. It’s not as though a piano couldn’t be turned differently, though it would be highly unconventional. If all you ever learned was four chords on the guitar, […]

The golden era of music videos is now behind us. MTV doesn’t play them any, MuchMusic doesn’t play them any, and even the country stations (who held out the longest) are switching formats. More and , people are consuming their music on Spotify and Apple Music. That said, YouTube remains the most popular way for […]

A music business entrepreneur is someone that has set up a business to serve musicians, fans, or the industry at large. You may have heard of people like James Moore (Independent Music Promotions), Corey Kohler (Musicgoat.com), or Christopher Sutton (Musical U). These people are all examples of music business entrepreneurs, specifically in the realms of […]

Disclaimer: This article is one man’s view. In short, yes. Location matters in any career, and this is especially true in music. If a town is inundated with plumbers, it’s probably not a good place to start a career as a plumber. You should always be loing for where the opportunities are. That said, it’s […]

Artists are offered a variety of deals and opportunities every single day. Unfortunately, there are plenty of legitimate loing businesses that simply prey on artists and their desire to become ultra-successful. Plus, e spam is commonplace in virtually everyone’s inbox unless you have amazing filters. Watch out for those just trying to get into your […]

Playing music is without a doubt the best job in the world. If you can make it work financially, you’ll be free to do pretty much whatever you want, whenever you want, and play music every day. Those of us who can do this are among the luckiest people in the world. On the music […]

Marketing isn’t necessarily easy. But anyone who says it isn’t fun is lying to you. You get to experiment, apply your creativity, and gain exposure for your art. Seriously, what could be fun? Though there are many ways to promote your music, sticking to the following proven methods will help you cut through […]

So, you’ve decided to be an “at home” musician. While no musician should ever be locked in a room for eternity (unless they absolutely have no choice), there are many reasons why you might want to pursue a career from home. Your mobility might be limited (because of your body or the lack of a […]

You’ve probably heard that beauty is in the eye of the beholder. There is certainly some truth to that statement, and if you have yet to find this out for yourself, trust me when I say you will crush on someone unexpected down the . But what about the music business? Musicians can’t just be […]