Music Business Theory

If you want to make money as a gigging band, you must sell merch. Unfortunately, unless you’re a Photoshop whiz kid, it can be hard to know where to get started. Dimensions? Specifications? CMYK? What do these words even mean? And, that’s just one aspect of merch. You must choose a supplier, decide whether you […]

Feeling stuck in your music career? Not sure what your next steps might be? Sometimes it’s easy to forget that relationships are what propel our careers to new heights. But where are those connections built? There are plenty of places you can go to meet people. But there are none quite as valuable as music […]

There’s something glamorous about being a musician, isn’t there? Yet the road to fame and fortune is rarely easy, and if you aren’t prepared for what’s ahead, you could easily get knocked off course. Perseverance is important, but it’s not just about that – it’s also about knowing what steps to take to get to […]

You work hard to make great music. You try to create a connection with your fans. You play shows, post to social media and send es. Day in and day out, you put your best foot forward. Yet, it seems like the you do, the less you get for your efforts. It seems like […]

Want to know how to get your music on Spotify quickly and easily? Well in today’s guest post by digital distributors TuneCore you’ll learn how to do just that! Spotify’s popular playlists, user base, ease of use, and regular introduction of new features makes it a great place to put your music up for streaming […]

Licensing and placements are a major source of income for musicians. Some musicians live exclusively off the royalties they earn through strategic placements. Although it does get talked about a lot, it’s surprising that it doesn’t get talked about . Even for independents, licensing represents a good opportunity. You might think that major label artists […]

It’s never been easier to be a rapper. Don’t get me wrong. Writing great lyrics and getting good at rapping will take time. But there’s so much technology out there that makes it easy for you to come up with lyrical ideas, find beats to rap over, make your own beats on the fly and […]

It’s so cliché that I hate to say it, but being in a band is like being in a long-term relationship. You work on something consistently over time, you have a d vision that you work towards, you see a lot of each other, you deal with setbacks and difficulties, and some beautiful moments. […]

If you want to promote a show as an independent effectively, you need a combination of promotional strategy and patience. To promote a show, you need to have fans to promote to. At first, your fans will be friends and family. So, when you’re first getting started, you’ll need to know how to promote to […]