Music Business Theory

It’s never been easier to be a rapper. Don’t get me wrong. Writing great lyrics and getting good at rapping will take time. But there’s so much technology out there that makes it easy for you to come up with lyrical ideas, find beats to rap over, make your own beats on the fly and […]

It’s so cliché that I hate to say it, but being in a band is like being in a long-term relationship. You work on something consistently over time, you have a d vision that you work towards, you see a lot of each other, you deal with setbacks and difficulties, and some beautiful moments. […]

If you want to promote a show as an independent effectively, you need a combination of promotional strategy and patience. To promote a show, you need to have fans to promote to. At first, your fans will be friends and family. So, when you’re first getting started, you’ll need to know how to promote to […]

Ask any piano player, and they will tell you that alternate tunings and accessories like capos are “cheating”. I just lo at these as advantages of the instrument. It’s not as though a piano couldn’t be turned differently, though it would be highly unconventional. If all you ever learned was four chords on the guitar, […]

If you consider yourself an audiophile, then you probably already know that most computer speakers don’t give you the best sound. Now, if you’re a mi or mastering engineer and need to have low quality speakers on hand, then that’s not much of a problem. But even then, it’s nice to have a good, reliable […]

Your record label deserves a strong on presence. When people want to learn about something, they typically start their research on. It’s much easier to run a few Google searches than to go to the library, search through encyclopedias and directories, or even ask their friends. What does this mean? It means if you […]

The golden era of music videos is now behind us. MTV doesn’t play them any, MuchMusic doesn’t play them any, and even the country stations (who held out the longest) are switching formats. More and , people are consuming their music on Spotify and Apple Music. That said, YouTube remains the most popular way for […]

A music business entrepreneur is someone that has set up a business to serve musicians, fans, or the industry at large. You may have heard of people like James Moore (Independent Music Promotions), Corey Kohler (Musicgoat.com), or Christopher Sutton (Musical U). These people are all examples of music business entrepreneurs, specifically in the realms of […]

Disclaimer: This article is one man’s view. In short, yes. Location matters in any career, and this is especially true in music. If a town is inundated with plumbers, it’s probably not a good place to start a career as a plumber. You should always be loing for where the opportunities are. That said, it’s […]

Artists are offered a variety of deals and opportunities every single day. Unfortunately, there are plenty of legitimate loing businesses that simply prey on artists and their desire to become ultra-successful. Plus, e spam is commonplace in virtually everyone’s inbox unless you have amazing filters. Watch out for those just trying to get into your […]